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To understand the historical background and the needs of the times, and the will and drive to try things out immediately ..... these are the spirit of the researchers behind Matsutani technology. |
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Matsutani is featuring the development of Food Applications ... Bakeries, Bevarages, Confectiories, Delicatessens, Frozen Foods, Retort Foods, Noodles, Processed Fish & Meats, Sources & Dressings, Traditional Japanese Sweets, etc. |
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Product development begins when the salesmen and the researchers work together to extract genuine information about the real needs of the market from mass market information. The result of their work is the development of high value-added starch products which match the conceptions of the researchers and satisfy the needs of the market, and the provision of immediate feedback to the research and production systems. Such internal company communications are what give birth to the uniqueness of Matsutani products. |
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The key to the Matsutani product development system is expressed with the words; Think for oneself
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